To show gratitude to customers on New Year occasion,
non-life insurance company
is attempting unwind promotional programs through gifts or reduction.
Accordingly, customers buy car insurance will get big promotion.
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Insurance compnay: Car insurance promotion at New Year |
Non-life insurance
company consistently achieved strong growth in recent times. In particular,
the type of insurance of motor vehicles (mainly automobiles) account for the
largest share in the total turnover of non-life premiums. According to the
Vietnam Insurance Association, the first 6 months of this year, total sales
reached 15 286 billion of insurance in which revenues from insurance of motor
vehicles reached 4,658 billion, up 25% yoy year 2014.
Along with the strong momentum of the automotive market,
industry experts said that the insurance market in motor vehicles are small
though but will retain rapid growth momentum in the future and the potential
environment for mining enterprises.
However, the potential market also means that enterprises
face competitive pressures, increasing market share. Therefore, to create a
solid foothold in the market, companies in the industry is struggling to
improve sales policy, offering more incentives and customer care in order to
attract and retain customers.
The program takes place from 01.01.2016 till 31.03.2016 and
end on applied on a national scale with hundreds of thousands of coupons
gasoline / oil Petrolimex to give customers the insured Matter personal cars.
In fact, in addition to implementing various promotions, to
make a difference compared to the competitors, the non-life insurance company also
increasingly paid more attention to product quality and after-sales service
groin. 2015 was the year witnessed the efforts of insurers to offer a system of
full services and utilities.
According to the management and supervision of insurance,
2015, the total amount of the estimated compensation insurer's non-life
insurance 13 177 billion (according to the Administration & supervision of
insurance). This figure has proved to insurers are becoming prestigious
address, only to trusted customers sending risk.
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