When service fee is increasing, more and more
customers is seeking for better insurance service (including healthcare insurance) and willing to pay more.
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Healthcare insurance: New products |
Opportunities and rights
Today, there are many hospitals and insurance
companies providing premium healthcare insurance products. Non-life insurance
companies sell specialized healthcare insurance for annual contract. Customers
can change the service provider if they do not satisfy with the product and the
service.
In the past 16 years, insurance market has
made changes in Vietnamese people’s mindset. With insurance market development
strategies, they do not stop studying to provide better products bringing more
benefits to customers, especially healthcare insurance products.
An insurance company recently introduced a
product “Healthy family – Giving love” designed to protect finance and taking
care of overall health of traditional family in one contract. This product
covers both parents which helps customers show their care and connect family
members. Customer buy only one insurance contract, their big families will be
cared about.
Rights to choose
Unlike life insurance companies, non-life
insurance companies sell annual healthcare insurance depending on service,
coverage, age and health condition of the customer. Annual premium of insurance
package can be low or high depending on customers’ demands. When buying those
healthcare insurance packages, you will be paid for all treatment fees. For
examination and treatment convenience, insurance companies connect top domestic
and regional hospitals to help customer choose where they want.
A consultant of an insurance company shares
that Vietnamese people are seeking for insurance packages which cover treatment
in foreign countries. They not only need to be examined and treated when
travelling or on business trip, but they also choose this kind of healthcare
insurance due to their wealth.
Women Health conducted a survey on 50 women
who used to use premium healthcare insurance and reasons why they choose this
service. The results show that: 53% of women choose premium healthcare
insurance because of broad coverage including sickness, accident, emergency,
etc. 26% of women choose premium healthcare insurance because they can be
examined and treated in the foreign hospitals. 21% of women are interested in
its simplicity and convenience.
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